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Our money

Find out exactly how we spend our money.

How we raise and spend our money

We rely on donations. And we're grateful to everyone who donates money to us. It's important that our supporters know that we're spending our money wisely. That's why we want to be open about how we're funded and managed.

Standard fundraising became almost impossible in 2020/21. But this didn't stop our incredible supporters. From gamers to F1 drivers, people across the country got creative. Our supporters raised an astonishing £67.7 million in the last year. Thank you all so much.

How we raise our money

In 2020/21, our income came to £67.7 million. This is including net profit from our shops (net profit is the money we made minus the money we spent running our shops). Thanks to the incredible generosity of the public, companies, trusts and other funders, this was £23.9 million more than the previous year.

This total means we can do even more to support people with mental health problems. Vital at a time when our services are needed more than ever.

Our money comes from lots of different places. We aren't reliant on one source of funding so we can be entirely independent. 

Our shops

This figure combines our charitable accounts and our separate trading company for retail activities.

Sales in our shops made a total of £12.8 million. We used £12.5 million to pay for the running of our shops. These costs included rent, bills and salaries. Other retail income, along with the £300,000 of profit, we used as unrestricted income to support our work. Unrestricted income is money we can use for any purpose.

How we spend our money

For every £1 we received in donations, we spent 70p on our work supporting people with mental health problems.

Overall, we spent £49.4 million in 2020/21 (on top of the £12.5 million we spent on running around 156 shops).

We spent £43 million to support and advocate for people with mental health problems directly.

You can find out more by reading our annual review 2020/21.

Our income for 2020/21

Our expenditure for 2020/21

The difference between the money we raised and the money we spent

The difference between our income and expenditure reflects money added to our reserves. This makes sure we have funds available to grow, develop, and continue operating should our income fall.

More information

We want to be open and clear about how we raise and spend our money. Please email us at [email protected] if you have any questions or concerns and we'll try our best to answer them!

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