Mind and the EFL; A game changing partnership

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We are the new charity partners for the English Football League (the EFL). With over 21 million fans attending EFL matches each season (and 55 million watching on TV), this partnership is a brilliant opportunity for us to promote awareness and understanding of mental health amongst football fans, and to help more people living with mental health problems access the support they need.

Together with the EFL, we'll harness the power of football to raise awareness of mental health, improve the approach to mental health in sport and raise funds to deliver life changing national and local support.

A ground-breaking shirt design


A really exciting part of the partnership is the inclusion of our logo on all EFL club shirts. This is the first time that a charity logo has been incorporated into the player name, and we are thrilled to be part of this ground-breaking design. 

Including an iconic part of our logo on shirts is just the start of achieving real change by raising awareness and understanding of mental health in football, sport and society as a whole.


Supporting your mental health

Talking to someone who you trust is an important first step to getting help and support, this could be a friend, family member or professional. 

Support from Mind: Talk to us - call our Infoline or visit our information and support pages. Need urgent help? 

Support for players: The Professional Footballers Association (PFA) provides a wide range of support to academy players and professional footballers including self-help resources, a confidential 24 hour helpline and counselling.

Support for managersThe League Managers Association (LMA) provides support to members through their health care scheme.

Find out more

Through the partnership we will also be working directly with EFL football clubs and charity trusts to improve mental health support within the clubs and their wider communities. 

If you are a club or trust we’d love to hear from you, please get in touch with us via [email protected]

If you'd like to find out more about our work in sport and physical activity, please visit mind.org.uk/sport

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Mental Health A-Z

Information and advice on a huge range of mental health topics

> Read our A-Z


Helping you to better understand and support people with mental health problems

> Find out more

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